Trevor Matthews, chief executive of Standard Life UK, outlined a number of factors that act as a barrier to clients employing advisers, factors that could equally be applied to personal lines brokers.

Speaking at the CII confernce, Matthews told de
legates that Standard Life research has revealed that barriers to brokers include consumers' perception that they can "do it themselves", fear of over selling and fear of commission bias.

Matthews praised the move to a "trusted adviser" model in the life sector, which aligns the interests of clients, intermediaries and providers.

The 2025 Insurance Times Awards took place on the evening of Wednesday 3rd December in the iconic Great Room of London’s Grosvenor House.

Hosted by comedian and actor Tom Allen, 34 Gold, 23 Silver and 22 Bronze awards were handed out across an amazing 34 categories recognising brilliance and innovation right across the breadth of UK general insurance.
Many congratulations to all the worthy winners and as always, huge thanks to our sponsors for their support and our judges for their expertise.