Paul Taylor, chief operating officer at Minster Law, talks about the company’s entry for Claims Partner of the Year in partnership with The AA

1. Why did you put yourselves forward for the Claims Partner of the Year category?

We entered this category to showcase the innovative partnership between The AA and Minster Law, which underlines our commitment to an exceptional customer experience in personal injury claims.

Paul Taylor, Minster Law’s Chief Operating Officer

Paul Taylor, chief operating officer at Minster Law

Our digital first, multichannel approach has transformed legal claims handling, aligning with our shared mission of customer centric service. The project’s success, reflected in industry leading metrics, has resulted in setting a new standard in claims management.

This award provides an excellent platform to celebrate these achievements and gain recognition for the unique value we deliver to customers and partners.

2.What do you think makes your entry stand out and why should you win the award?

Our entry is centred around the seamless integration of digital and telephone claims processes, offering customers a multichannel experience through a dedicated branded team for The AA.

The Minster team is trained in The AA’s purpose and values to ensure consistency and efficiency in every interaction, resulting in exceptional customer satisfaction scores.

Exceeding industry benchmarks in key areas like claims conversion and customer satisfaction is underpinned by our shared passion for helping our customers back on the road to recovery.

Winning this award would acknowledge our innovative approach, which enhances the personal injury claim journey with a smooth, customer friendly process that benefits all stakeholders.

3. What would winning this award mean to you and your firm?

Winning this award would be a fantastic way to recognise our strategic investment in customer centric digital solutions and highlight our success in creating a market leading personal injury claims process for our insurer partners and their customers.

For Minster Law, it testifies to the hard work and dedication of our teams, who have elevated industry standards.

The award will build on our reputation as a trusted partner and innovation leader, opening doors for future collaborations and growth while reaffirming our commitment to enhancing the brands of our partners.

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