Changes will support insurer’s transformation programme

Steve Lewis

RSA has made changes to its commercial lines operation with the creation of two new divisions.

The insurer has also appointed a chief underwriting officer for the UK and international region.

As a result of the changes, RSA’s UK commercial lines business will be split into two units, according to customers’ needs, the size and complexity of their insurance risks, and where they operate.

The two units are global risk solutions and commercial risk solutions.

Global Risk Solutions covers global specialty lines including marine and will be headed by managing director Hayley Robinson, previously Global Specialty Lines director at RSA.

Commercial Risk Solutions includes SME, regions, mid-market and delegated business as well as our Motability partnership. Jim Reeve, currently commercial sales and distribution director, will lead this division on an interim basis until a permanent appointment is announced.

RSA says the new structure will enable it to better serve customers and compete more effectively within its chosen markets, and provide customers and brokers with improved access to decision-makers.

Focus on underwriting excellence

UK commercial underwriting and pricing director Finlay Smith’s appointment as chief underwriting officer for UK and international is effective immediately.

RSA says the new operation will ensure greater alignment of RSA’s portfolio management and across all businesses in the region.

The underwriting function will also support the acceleration of RSA’s transformation programme, which aims to modernise processes and make it easier for customers to do business with RSA.

Robinson, Reeve and Smith will report directly into RSA UK chief executive Steve Lewis (pictured).

Lewis said: “Our new commercial lines operating model provides a much greater level of clarity and focus around how we go to market and deliver effectively for our customers and brokers, and gives due recognition to their different needs.

“Underwriting is at the heart of our business. Finlay’s promotion to chief underwriting officer is in recognition of the increased importance we place on this discipline as the adoption of enhanced pricing and underwriting practices accelerate in a digital and data-enabled world.”