Adding a dimension
Technology solutions company CACI has updated its consumer segmentation tool, Financial Acorn.
The new version will allow customers such as Royal & SunAlliance and AXA Su …
Adding a dimension
Technology solutions company CACI has updated its consumer segmentation tool, Financial Acorn.
The new version will allow customers such as Royal & SunAlliance and AXA Sun Life to better understand their customers' financial needs by segmenting them into 11 groups and 47 types, reflecting their wealth and socio-demographics.
CACI financial services manager Unette Spencer said: "New Financial Acorn adds a new dimension to understanding consumers, as it segments individuals in the same lifestage and income band according to their different attitudes and therefore different behaviour."
Card cover
ClickforCover, a subsidiary of the Hyperion Insurance Group, has launched a new product to insure companies against the risk of credit card fraud.
The insurer has teamed up with fraud detection specialists Retail Decisions to offer Charge Back insurance for customers, backed by underwriters at Lloyd's.
Businesses that offer goods and services over the internet are currently held responsible if items are purchased using a stolen credit card.
The new policy will help online merchants to monitor online transactions and pinpoint any fraudulent payments.
Brokers online
The World Broker Network (WBN) has signed up software provider Riskclick to provide a variety of services, including document management and audit trails.
Riskclick's applications will enable WBN to conduct much of its business online. WBN is the world's largest integrated organisation of privately held insurance brokers with 50 member broker firms around the world.