GoCompare hits back over illegal activity claims

GoCompare has hit back at a rival aggregator that has alleged that the major price comparison sites “may be breaking EU consumer protection law”.

The Big Deal aggregator site bases its claim on research that allegedly shows that “all the major price comparison websites are hiding the cheapest deals from customers”.

But City AM reports that Jeremy Cryer, energy spokesperson at Gocompare.com, said: “The Big Deal’s findings just don’t stack up.”

He said GoCompare allows customers to compare more than 150 tariffs, and while it makes clear that many of those tariffs are available to buy through the website, it also allows customers to view other options without having to leave the results screen, the newspaper reports.

Cryer added: “By comparison, The Big Deal only provides people with access to one tariff with no guarantee at all that it is market leading. It doesn’t compare that tariff against any other deals.”