Bridge Insurance Brokers unveils Roger Potts.

Bridge Insurance Brokers has appointed Roger Potts as its new chairman.

Potts joins Bridge from Willis where he held a similar position as chairman of the Corporate Risks Business. He will assume his position at Bridge in November.

Potts said: "I am excited to be joining the most highly respected independent broking business in Manchester.

"With a great team and a reputation for quality client service, we have a unique opportunity to develop and grow the business in both the regional and national markets’.

Mike Backner, director at Bridge said: "with Roger’s knowledge of the market and his experience, we have strengthened our team to become a formidable force.

"His appointment is a clear statement of our intention and commitment to be the broker of choice for Corporate Clients".