CNA Insurance has teamed up with Biba to launch a web-based directors and officers' (D&O) liability initiative.
The offering, which aims to cut broker overheads, provides brokers with policy information and instant cover on-line.
Alastair Blundell, director of distribution and development at CNA, said: "We have worked to fill a gap in the market. Our cnadirectors.co.uk website is intended to provide brokers with an uncomplicated, fast and inexpensive opportunity to sell a D&O product at a sensible price."
Mike Williams, BIBA chief executive said: "We have seen a rise in premiums over the last few years due to increases in litigation - therefore it is essential this type of insurance is available.
"CNA has specifically designed a product for brokers to use with ease and efficiency."