Bupa has announced ambitious plans to align its private medical insurance, group risk, wellness and occupational health businesses creating a single distribution channel for business-to-business intermediaries and customers.
Bupa Health Insurance's realigned business will work in partnership with intermediaries to offer bespoke insurance cover and workplace health services to both large and small employers.
Independent research carried out for Bupa among intermediaries, employers and employees identified three common challenges companies want to address through their employee benefits spend: legislative compliance, increased motivation and reduced absence.
Steve Flanagan, Bupa Health Insurance's commercial director ,said: "The government is very clear about the value that work can play in keeping people healthy. We have already demonstrated through the work we have done recently with our intermediary partners, that by combining our services we can create a triple win, delivering a real and tangible return on investment in workplace health for the employer, employee and UK plc. Intermediaries have a key role to play in this."
