6.3 million drivers automatically opt to renew with their existing insurer

Research from comparison site moneysupermarket.com found a fifth of drivers (19 per cent) automatically renew their car insurance with their existing provider, rather than shopping around to find a better deal.

Of these, 11 per cent don't think they can find a better deal, and eight per cent, or 2.7 million motorists; say they will automatically renew their insurance because they can't be bothered to see if they can save money. A fifth of drivers over 55 don’t shop around when renewing their insurance policy.

Peter Harrison, car insurance expert at moneysupermarket.com said: "With car insurance renewals season in full swing, it's important that drivers take the time to shop around to take advantage of the savings that can be made by switching. In just a small amount of time, motorists could save themselves £270 a year.

"It is more important than ever at the moment to make sure you get the best deal on cover, especially when escalating fuel prices and the rising cost of insurance cover is hitting motorists hard. Our analysis shows car insurance prices increased by 31 per cent in 2010 - or 44p per day.”

The research found drivers stay faithful to their provider for an average 2.6 years, with motorists aged 55 and over the most loyal of the age groups; sticking for an average 3.3 years.

Harrison added: "When newly insuring a car, providers may lure drivers in with a competitive deal or special discount in the first year which is not ordinarily available to existing policy holders. Rest assured if you don't shop around in the second year, as certain insurers will not hesitate to increase your renewal price - hardly the thanks deserved for being a loyal customer."

"Insurers count on customer apathy to reap the profits, so it is alarming so many motorists are prepared to waste their hard-earned cash by not looking for a better deal. Even if you think your quote can't be beaten, it only takes a few minutes to make sure you really do have the best value policy to suit your needs."

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