Adam Winslow: Avoiding being the ‘bull in a china shop’ upon leading UKGI at Aviva

Adam Winslow

The insurer’s new chief executive of UK general insurance believes ‘it’s really important brokers and insurers work hand in glove to deliver the right outcomes to customers’

Upon taking up the reins as chief executive of UK general insurance at Aviva, Adam Winslow has vowed to make the most of this “wonderful opportunity to lead the general insurance business” by refusing to be a “bull in a china shop” – instead, he plans to collate broker feedback so that the insurer can “work hand in glove” with broking partners to “deliver the right outcomes to customers”.

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