Sterling Insurance Group will provide payment protection and Guaranteed Asset Protection services across the Fiat and Alfa Romeo dealer network...

Sterling Insurance Group will provide payment protection and Guaranteed Asset Protection (GAP) services across the Fiat and Alfa Romeo dealer network.

Fiat and Alfa Romeo dealers will be able to provide these policies to customers via a new web-based sales system accessible in the showroom. Individual sales executives will be able to log on and complete the sale with the customer and send it to Sterling to process and issue policy documents.

Rob Almond, managing director of Fiat Auto Financial Services, said “Fiat is committed to providing our customers with the very best products, service, and support, and this approach is carried through to all complementary products. We are confident that by selecting Sterling Insurance to provide PPI and Gap to our dealer networks will be able to offer their clients a range of excellent products backed up with the highest standards of service.”

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