Equity Insurance Group is rebranding its national branch network.
The rebranding will affect 70 of the company's Bennetts, Insure-Shop and JMW outlets, which will all receive new Equity corporate signage.
Mike Hutton, managing director branch network, says the initiative is designed to instil brand consistency across the network.
"Presenting a united brand to both our personal lines and commercial clients will reinforce the group's position as one of the fastest growing brokerages in the country and as a key player in the motor and home insurance market.
"It will also deliver the clear message that a single brand provides our customers with a wide range of competitive products through our panel of leading insurers."
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