Manchester broker Bridge Insurance is to target the SME market as part of a five-year plan to become a major force in the UK market.
The broker, which controls £40m in gross written premiums, is predominantly focused on corporate clients.
But the company is reviewing its business and has set a five-year target to build the business and increase its product lines.
Bridge director Gavin Ruben said targeting SME business could be an option in the near future.
“We are looking to develop down that line. It is under review and we are looking to be more efficient,” he said.
The company is also target-ing global business, following its appointment as UK repre-sentative for Brokers Link – a network of independent brokers located around the world
Ruben said the addition to the Brokers Link would see Bridge competing with the UK’s larger brokers.
He said: “It brings us into a different market. We can go after business which in the past we may have kept away from.
“It takes us to a level where we are competing with some of the bigger brokers.”
Ruben refused to rule out the possibility of future acquisitions, but said the company preferred to concentrate on bringing in “key people” to support its organic growth plans.
“We have the best set of people in the local market. There is a lot of activity in this area, but we are just concerned with getting good business people.”
