Specialist motorbike provider rides into internet traffic.

Bikesure, a company specialising in cover for motorbikers, has joined comparison site BeatThatQuote.com.

BeatThatQuote is hoping the new addition will boost its stance among insurance aggregators.

Russell Bellamy, head of sales for the comparison site, said: “BeatThatQuote.com was a relatively late entrant into the aggregator marketplace, but we were the fastest growing site in 2007, beating Facebook into second place. Our success has been thanks to the excellence of our internal processes, the skill set of our IT department and our strategy of teaming with leading brands, like Bikesure, to enhance our consumer offer.”

Robert Balls of Bikesure added: "BeatThatQuote.com is a great match for us. They are one of the most dynamic price comparison sites around - our relationship will help more bikers cut the price of their insurance."