Analysis

Brokers reveal wish lists for insurer relationships

By 2025-04-25T07:00:00

closer ties with brokers

Regional presence, tech innovation and physical branches matter less to brokers, according to exclusive Insurance Times research

More than 50% of commercial insurance brokers rated financial stability, product expertise and competitive pricing as “extremely important” considerations when looking to place business with an insurer, according to a poll run by Insurance Times between October and December 2024.

The findings – available within the Five Star Rating Report: Commercial Lines and Personal Lines 2024/25, published exclusively by Insurance Times in March 2025 and now available for subscribers via online microsites and a print publication – highlighted that despite advances in technology and innovation, solid fundamentals remain key to broker-insurer relationships.

Read more…

Explore more broker-related content here or discover more news analysis stories here

You need to register to continue reading the rest of this article and more for free.
(If you’re already registered, please sign in here.)

REGISTER NOW FOR FREE

We’re glad you’ve chosen Insurance Times as your source for industry news and hope you’ve been enjoying reading articles from our award-winning team of journalists.

Gain access to more of our exclusive, breaking stories, interviews and news analysis as it happens. Registering is quick, easy, free, and will also have the additional benefits:

  • Uncover Secrets: Dive deep with exclusive annual reports, fueled by expert insights.
  • News That Matters: Award-winning coverage & analysis, delivered to your inbox.
  • Stay Ahead, Your Way: Daily or weekly - choose your news rhythm.
  • Own Your Learning: Curate your knowledge with a personalized library.

Register for FREE now and Keep Reading

Stay on top of the insurance game with our subscription! Get unlimited access to over 80,000 articles, in-depth analysis, exclusive reports by industry experts, and our Five-Star rating system to compare companies and find the best fit for your business needs - view subscription options.