Seopa hits back at sites that exclude Northern Ireland
Aggregator Seopa has launched new comparison site targeting Northern Ireland.
Managing director Greg Wilson claims it is the first comparison site totally dedicated to providing insurance quotes for Northern Ireland residents.
"As a N.I. consumer myself, I can understand the frustration that shoppers from the province experience in finding competitive quotations for their personal lines needs. We have addressed this with the launch of www.CompareNI.com.
“CompareNI.com has a car insurance panel featuring in excess of 30 brands committed to providing competitive prices through our site. As the website is designed exclusively for Northern Ireland residents, we have also included local insurance broker brands not currently on any other price comparison websites. Additionally, we are currently working with some of Northern Ireland’s most recognised brokers in order to expand our panel offering and further reduce our average premiums. This is great news for the Northern Ireland insurance consumer.”
Wilson added: “Our media launch, including TV, is in full swing and has a tongue in cheek advertising tagline that answers back to websites who tell consumers that they ‘Exclude Northern Ireland’. The CompareNI.com strap line stipulates that our website excludes England, Scotland and Wales!”
